Since 2010, Instagram has proved itself to be the quickest growing social media platform around! It has a user base of around 300 million and of which may be set to rise further. So exactly why is this seemingly simple app growing so quickly? Well everything comes down to creativity really, Instagram have found new ways of sharing content across its platform and making users experience more seamless. For example, Instagram stories were launched to rival snapchats, allowing for users to provide disappearing pictures or videos.
Sounds simple legal right? Well that’s because it is. Instagram now has more sway over all its users who may hold been using snapchat in tandem to the own app, reducing the need to use both and stream lining these users to its own services.
This aggressive tactic has paid off as Instagram has surpassed snapchat in users. Instagram stories also encourage more sharing of content and giving it a chat element to its app, allowing it to compete with all of the other direct messaging platforms. Innovation doing this is the root cause of Instagram’s sudden rate of growth.
What’s all the fuss about?
Instagram is the ideal app to share content via visual imagery. Its audience are young, educated and very into shopping. This makes content creative, exciting and fast proceeding. It has a different feel to platforms like Facebook and Twitter, with focus on visuals rather than words. However, possess shown that, like Facebook, it works extremely well daily, this is a loyal and highly active users list.
This power to capture a younger more creative audience is sounding the alarm bells of major companies looking to build up on social media marketing. With high usage, there will be increased interest in advertising towards the app. However, competition will be ripe and businesses could have to find creative solutions to out compete their rivals in the visual world of social media.
How are you able to use it for Selling?
Of course, if you want to use this to promote your company or a product, then one must consider how. This really is a visual platform and thus products have a general easier to market that services. But services are not impossible encourage on the app, finding exciting approaches to bring your your service will catch the eye of the Instagram abuser.
Hashtags may also be used on Instagram and getting in on trends and starting very is a sure solution to engage an audience, from a similar way to Twitter. However, one must be careful to install the hashtag to the visual content you provide, so is not really as simple as conserve money that use this technique.
Instagram is predominately a mobile app, so content must be simple to read and continuously updated for a mobile data, hungry group. Only new and fresh content will attract attention.
Finally, buy instagram likes stories would be a great way to personally build relationships your audience, lasting only 24 plenty of. Stories should be seemed to keep customers updated daily on your business and reveal behind the scenes content to make the user believe they are part of the company.
Instagram could be used to market almost anything, with an inventive mind alongside committed team, you can establish quite the thrill around your brand!
With a young, educated audience while using app in their mobiles daily, one is only able predict sustained growth and loyalty from the users. There will be increasing opportunity utilize this app for business purposes as well as the advice from this writer end up being get all the while its burning hot! It will only increase so go deep into the sector before it gets substantially crowded.